In a bid to attract more visitors from the Gulf Cooperation Council (GCC) region, Jamaica is moving ahead with plans to make the visa application process easier.
Speaking at a recent press conference at Arabian Travel Market in Dubai, Minister of Tourism Edmund Bartlett emphasised the untapped potential of GCC visitors, citing their increasing interest in Caribbean experiences, higher-than-average spending patterns, and tendency toward longer stays.
“I have been in discussion with our ministers of National Security and Foreign Affairs to look at more seamless ways for visa facilitation as we recognise the significant economic potential of visitors from the GCC region,” said the Minister.
“By removing unnecessary barriers to travel, we are sending a clear message that our country welcomes GCC visitors with open arms,” he added.
Currently, visitors from the United Arab Emirates (UAE) may get a visa on arrival in Jamaica, but changes to this arrangement could increase the numbers from the GCC and generate substantial revenue for the country’s tourism sector.
“The GCC is the new frontier for Jamaica as we seek to diversify our source markets. Simplifying this visa arrangement will make it easier for their visitors to seriously consider Jamaica as a vacation option and allow us to tap into this lucrative market,” added Bartlett.
Jamaica saw a 29 per cent increase in visitor arrivals from the GCC in 2024. The UAE led with a 37.3 per cent year-on-year growth, followed by strong performances from Saudi Arabia, Kuwait, and Qatar.
“We are already seeing an uptick in interest from the region, and we are working assiduously with our tour operators and other partners to provide various packages and experiences for visitors from the region,” said Director of Tourism Donovan White.
Bartlett led a small delegation to Arabian Travel Market that was held at Dubai World Trade Centre from April 28 to May 1. It is one of the leading global travel and tourism events, bringing together industry professionals and government representatives from across the world.
