The rapid recovery of Jamaica’s tourism sector has surpassed expectations, with about 15,000 visitors each weekend for the past three months. With several new flights coming into the island, the numbers are expected to increase even further and Tourism Minister Ed Bartlett has upped his projections for arrivals to 1.8 million this year.
The unexpectedly swift recovery, the minister said, means jobs and revenue flow were coming back at a much faster rate. He credited the strong performance to Jamaica’s management of the pandemic, which had ensured that the “quality of the product was maintained”.
“We’re excited at the prospect… of continued growth and I reiterate that the continued development of the industry, the growth of our economy and the resumption of jobs, is a function of the responsibility of all of us,” Minister Bartlett said. “We must continue to observe protocols, uphold the principles of good management of the entire area, including the resilient corridors, which have proven to be one of the most powerful marketing tools for Jamaica.”
Source: JIS, July 7, 2021